Authentic sales training embedded with over 25 years of ‘real world’ sales expertise 

We deliver highly customised, innovative, sales training programs to empower people in sales roles to be confident, dynamic, opportunity seekers.

What we do

Smarter Selling’s training is developed and delivered by sales people for sales people.  

We operate across Australia and internationally providing highly customised sales training programs for medium to large sized companies with teams of at least five or more sales staff. We are driven to galvanise high performing sales teams to unwaveringly meet client needs with relentless enthusiasm – challenging themselves to be the best they can each day.  We create rapid advancement for sales teams and individuals – from beginners to advanced – no matter where they are in their careers.

Smarter Selling’s extensive, real world, sales expertise developed over 28 years, assures our clients receive the most successful, proven, contemporary insights and training that guarantees a shift in mindset to increase confidence, performance and profit.

Our training programs are focussed on developing a deep understanding of client’s needs to create solutions that generate value for clients and create lasting partnerships – at the same time focussed on delivering increased revenue for the business.  Sales people are empowered with practical skills, confidence and an immediate behavioural difference in their capabilities, motivation and a reinvigorated attitude.

Our workshop attendees leave with a spring in their step and results within days of the training.

Who we are

Our philosophy is sales success starts with the right mindset.

Established in 2009, Smarter Selling has trained over 400 teams and over 8,000 sales people in a wide range of industries across the public and private sector including aged care, retail, construction, healthcare, medical supplies and media – to name a few.  See what our clients say about the immediate impact the training had on their results. 

Charmaine Keegan, the Director and Lead Trainer at Smarter Selling, is an enthusiastic sales person with a career spanning over 30 years.  From humble beginnings in the UK to a consistent high performer in the extremely competitive sector of media sales in the UK and Australia – she has built Smarter Selling over the last 11 years into a sales training company with a solid reputation known to create an immediate increase of sales for her clients.

Who is in the Smarter Selling team?
Would you like to work with us?

See through our eyes – observations of sales people going the extra mile – on the street and in our workshops.

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