Prospecting, have a good reason to connect….
Find any excuse to call
Lots of reps find all sorts of reasons to contact a client. Of course, all your competitors and other avenues of business associates are ALSO finding excuses to call. How do you ‘float to the top’ of this and become the ‘cream’ the one email she opens? The one call he returns?
Change the mindset to ‘find a meaningful, relevant reason to call is that is going to add value to the client’.
smarterselling helps reps work out how to get into this mindset and guide them into working on reasons to be in touch where you go from being another email to being a leader in your field whereby your clients seek you out.